Our values

At the heart of our values is how we want to engage with people in- and outside of our organisation. This covers individuals and society at large and how we encourage decency and common purpose.

Our culture drives us forward

smartmelts’ culture is driven by respect, honesty, transparency and constructive communication. We believe we are at our best when we adopt a solution-orientated mindset to solving challenges. We believe it is important that smartmelts is a place where everyone can grow in both their careers and as human beings. Everyone is committed to the creation of value for society, our community (customers, employees and suppliers) as well as our company.

Diversity makes us stronger

We champion diversity here at smartmelts and believe that we are stronger when we are open to the talents of everyone. Discrimination in any form is not tolerated. We are always mindful on how we recruit employees and how we target potential customers through advertising.

We have a duty to protect the environment

We all have a responsibility to the environment in which we live, which informs our decisions on the packaging we use. They may not always have the fanciest finishes, but they are recyclable and that’s good for the planet.

We become better through learning

We are committed to identifying and creating value for our clients, both here at smartmelts, but also through our laboratory partners. We do this to give our clients new and exciting insights into themselves to help everyone optimise their health and wellbeing.

We are what we eat

We’ve all heard the saying “you are what you eat” and this applies to our supplements and the ingredients we use. We use the best ingredients to ensure optimum effect for you and to give you confidence that smartmelts supplements are formulated to the highest standards.

We take a holistic view on health

We understand that supplements alone will not solve all your dietary needs nor lifestyle challenges. This is why we believe in a holistic approach to your health, which starts with offering you the best available knowledge of your nutritional needs through genetic analysis. In addition, we believe in providing tips on diet, exercise, supplements, and general lifestyle hacks you can adopt to optimise your health.